In recent years, there’s been an increase in the selection of Japanese baby skin care products available for newborns, babies, and toddlers. These products match parents’ demands and concerns regarding products that are gentle on a little one’s sensitive skin.
These items often complement each other and range from diapers to body washes and soaps, to baby wipes and laundry detergent.
To address this growing demand for baby safe products, producers of baby care goods are increasingly labeling their products as for hajimete no hada (はじめての肌), literally meaning, “for first skin.” This slogan indicates that the product is safe for babies.
With all the products out there on the Japanese market, how do you select the right one for your baby? This guide will help you navigate the various Japanese baby skin care products available. To keep you informed this list includes best sellers as well as organic choices.
The information provided in this article is not to be intended as medical advice. Please consult with your child’s physician if you have doubts about your baby’s skin and skin care regime.
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Most Popular Baby Skin Care Products in Japan
The most popular line of skin care products comes from Atopita. If you’ve consulted with a Japanese mom or a long term resident of Japan in regards to your baby’s skin flare ups, no doubt Atopita would be at the top of their recommendation list.
Atopita boasts a complete skin care range, which includes: milky lotion, body soap, bath soap, bar soap, shampoo, body cream, sunblock, and lip cream.
Atopita’s line up features products which are free of fragrance, artificial colors and parabens. They have been allergy tested.
Merries, the diaper and baby wipe manufacturer, also produces their own line of baby skin care products. Their product range is limited to body wash, body cream, and body lotion; however, these items are available in various sizes.
Merries’ skin care line-up is free of fragrances, artificial colors and free of ethanol alcohol. They also have a low acidic content and have been allergy tested. The products moisturize while cleansing baby’s skin.
Pigeon, a leading manufacturer of baby care items and products for mothers, has their own skin care products that includes lotion, cream, oil, lip balm, petroleum jelly, and medicated lotion.
Pigeons products are free of artificial colors and parabens and have also been allergy tested.
Pigeon has three different product lines, in addition to an organic skin care line.
Products in blue packaging are fragrance free while products in pink packaging have a floral scent. The third line up features extra moisturizing lotions.
Pax Baby is a line of skin care products that uses macadamia nut oil in its laundry detergent, hand soap, body oil, body shampoo, sunblock, bar soap, and body cream.
While it is not an organic product line up, its parent company, Taiyo Yushi, creates products that only use natural oils and fats and does not test on animals.
Amazon Japan: Pax Baby Gift Set – Available on Amazon for 5,400
Wakodo, a company founded by the pioneer of Japanese pediatrics, is known for its commitment to a baby’s health and well-being. Like its baby formula range, Wakodo’s skin care line up is the result of extensive research and development.
You can find the following products under the Wakodo label: gel lotion, body wash, body shampoo, bar soap, and powder. They are free of dairy ingredients, mineral oils, artificial colors, fragrances, and parabens. They have been allergy tested.
Top Organic Baby Skin Care Products in Japan
Alobaby is a range of organic products developed and produced in Japan. Its lotions are made from 99% natural ingredients. They contain Jojoba oil, olive oil, and shea butter to lock in moisture and keep baby’s skin smooth.
Free of artificial fragrances, Alobaby milky lotion has a faint, natural scent. The product line up includes balm, cream, outdoor mist, lotion, and soap.
Arau Baby is a series than spans from oral care to creams and lotions to body wash to laundry detergent. Scented with organic lavender essential oil, its products are made from 100% plant material.
Arau’s parent company is committed to being environmental friendly and a portion of sales from arau.baby go to the NGO Save the Children.
Amazon Japan: Arau Baby Moist Lotion mL 120 – Available on Amazon for 1,210 yen
Pigeon makes its second appearance on this list with its ECOCERT rated organic baby skin care line. Its products are made from 99.5% natural ingredients and contain baobab seed oil and Vitamin A, D, E, F.
We love the smell and feel of the Baby oil. Amazon Japan: Pigeon Organics Baby Oil 60 mL – Available on Amazon for about 1,600 yen
Baby Buba (ベビーブーバ)
Originating in Kamakura, in Kanagawa prefecture, Baby Buba is an ECOCERT line of organic oils and lotions for baby.
Among the natural ingredients used in Baby Buba body wash, oil, and lotion are macadamia nuts, olive oil and sunflower seed oil. Cosmetics-grade, organically grown lavender has a relaxing effect on baby.
Baby Buba is not inexpensive, but worth every yen. We highly recommend as a baby gift as well. Amazon Japan: Baby Buba Set – Available on Amazon for 7,452 yen
Where to Buy Baby Skin Care Products in Japan
Baby goods retailers such as Akachan Honpo, Babies ‘R Us and Nishi Matsuya are well stocked with a wide range of products. You my also check out your local Ito Yokado, Seiyu, Daiei or other supermarket chains. Lastly, for last minute buys, don’t forget your local drugstore!
Those looking for shops that carry organic goods should check out Babies ‘R Us, Loft, and Tokyu Hands. The baby and child care floors of Takashimaya and Isetan, both located in Shinjuku, are also worth a visit.
English speaking doctors in Tokyo, visit these posts:
- English Speaking Tokyo Dermatologists
- Tokyo English Speaking Pediatricians
- Tokyo English Speaking Dentists
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Japanese Baby Skin Care Products - Best Sellers and Organic Choices
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